Address | Rua Miguel Lupi, 20 — 1249-078 Lisbon — Portugal

213 925 910
Ext. 4910


SOCIUS Members

Sandra Maria Correia Loureiro

Personal Data

Name: Sandra Maria Correia Loureiro
Phone: (00351) 96 290 62 08

Academic Degrees

Undergraduate program of 5 years on Chemical Engineering at Instituto Superior Técnico/Universidade Técnica de Lisboa. Master in Science on Sistemas socio-organizacionais da atividade at Instituto Superior de Economia e Gestão/Universidade Técnica de Lisboa. PhD on Marketing y Comércio Internacional at Universidad de Extremadura, Spain.

Current Professional Activity

She teaches since 1991 and becomes a researcher in 2006. She teaches in the fields of marketing, research methodologies and data treatment. Currently is a Marketing Professor at Instituto Universitário de Lisboa ISCTE-IUL and Director of Master in Marketing. Previously was a professor at University of Aveiro.

Domains of Research

Her current research interests include tourism marketing (rural tourism, lodgings, websites);   consumer-brand relationships (online/offline purchase, reputation and effect of brands on consumer behavior) and corporate social responsibility issues.

Relevant Publications

Loureiro, S.M.C., Almeida, M. & Rita, P.  (2013).  The effect of atmospheric cues and involvement on pleasure and relaxation: The spa hotel context. International Journal of Hospitality management, 35 (December) 35–43. (ISI Thompson indexed) doi:

Loureiro, S., Sardinha, I. & Reijnders, L. (2012). The effect of corporate social responsibility dimensions on consumer satisfaction and perceived value: the case of the automobile sector in Portugal. Journal of Cleaner Production, 37(December), 172-178. (ISI Thompson indexed) doi: 10.1016/j.jclepro.2012.07.003 

Loureiro, S.M.C., Kaufmann, H. R., & Vrontis, D. (2012). Brand Emotional Connection and Loyalty. Journal of Brand Management (online24 February 2012), 20(1), 13-27. doi:10.1057/bm.2012.3

Loureiro, S. M. C. & Kastenholz, E. (2011). Corporate reputation, satisfaction, delight, and loyalty towards rural lodging units. International Journal of Hospitality Management, 30(3), 575–583. (ISI Thompson indexed), DOI: 10.1016/j.ijhm.2010.10.007

Loureiro, S. & Miranda G., F. J. (2008). The importance of quality, satisfaction, trust and image in relation to rural tourism loyalty. Journal of Travel & Tourism Marketing, 25 (2), 117-136. (ISI Thompson indexed) DOI: 10.1080/10548400802402321

Curriculum CV